SELLING SKILLS
Email Essentials
Additional Sales Training Topics:
10 Common Email Sales Mistakes: What You Must Know to Make Your Emails Sell
When asked, "Have you, or anyone on your team, lost a sale because of a poorly written email?", 25% of salespeople surveyed, said "Yes!" and 55% more said "Maybe!" Yikes! How many emails did you send out today with fatal flaws? Do you know how to avoid the most common email mistakes, what matters to your prospects and what absolutely turns them off to your pitch? This high energy, entertaining and educational session gives you easy to apply strategies and writing tools that you must know to increase your influence. You'll apply the practical tools you hear immediately to sell better and easier.
Critical Email Techniques in a Global Market Place
Without doubt, the most important business skill today is the ability to use email to communicate your message. Yet, as The New York Times stated, “Email is a party to which English teachers have not been invited.” The Royal Mail said that businesses in Britain lost more than 5.4B a year because of poor communication. Do your skills measure up? Do you get the results and the respect you deserve? What do your e-messages communicate about your leadership style? This high impact session focuses on practical, proven techniques to help you create “smart” e-messages, manage your email inbox, and boost your business success.
Learner outcomes:
At the end of this session, participants will:
- Have a clear understanding of appropriate email etiquette
- Respond professionally to emails that are emotionally charged
- Use words and phrases that motivate the reader to respond and act (and eliminate those that don’t)
Customer Communications: Email or Enailed?
Can you be certain that the emails you write are interpreted the way you intended? Are you sure that you (and your team) build relationships with each written communication? More people are writing more often and the results are not always pretty! This workshop focuses on improving the customer service you offer, by teaching your team to write right. Based on proven research, you and your team learn how to write more concisely (vital when your customers read your message from their blackberry), more quickly (save up to 80% of the time now spent writing), and in a more customer focused manner. The difference between the right word and the wrong one can be the difference between a loyal customer and one who leaves feeling unappreciated and undervalued. If everyone on your team doesn't have excellent writing skills, email may be enailing you.
Email or Enailed: What Your E-messages Reveal About Your Leadership Style!
A bad email is as hard to unsend as butter is to unspread! Want to learn how to use email so that you get the results, respect and recognition you deserve? In her highly entertaining, rapid fire delivery, Sue Hershkowitz-Coore, CSP, will convey must-know email strategies to help you reveal a professional, polished image. If you use email (and who doesn’t?!), you’ll love this special lunch session. Remember, email doesn’t build character, it reveals it.
Email: How To Write Safe, Smart and Savvy
Email is an incredible competitive tool and a time bomb waiting to explode! Are you certain that the last email you sent won't end up in court? What you write can, and is, being held against you! According to some attorneys, email is used is almost 100% of all litigation suits today. Are you safe? Find out what you must do to write safe and smart. Learn how to write emails that will get you the results you want! A must attend session!
The Top 8 Email Mistakes That Will Sabotage Your Career - and What You Can Do About It!
Who hasn't sent an email, and immediately wished they hadn't? This fun and interactive session will keep you laughing while you learn what you must - and must not - do to present yourself professionally, persuasively and powerfully. There is no e-mail heaven, and it's as difficult to unsend a bad email as it is to unscramble eggs! Leave this session with practical, specific ideas to get the results, respect and recognition you deserve - every time you write. Write safe, smart and savvy!
These sessions can be presented as a short or full day educational workshop. Sue requests email examples from your participants and uses them (anonymously) to drive the points home and provide attendees with specific examples of how to write to achieve greater success.
Email: The Extreme Makeover
Sue offers private consulting via email and phone consultation to help you create personal templates/thought starters that you can rely on to get your message across powerfully. Be certain your emails, sales proposals and sales letters represent you and your organization professionally and profitably. Email Sue (Sue@SpeakerSue.com) or Nance (Nance@SpeakerSue.com) for more information. You'll love how confident you feel when you know your messages are created to get results!
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